+961 81 397 452 hello@xoagency.co Beirut, Lebanon
#SHINEWITHXO

ABOUT
XO AGENCY

We are a creative social media agency built for brands that want to stand out. From bold visuals to scroll-stopping content, we craft digital stories that connect, engage, and convert.

Explore Our Story Meet the Team
Launching Growing Reinventing
XO Agency Creative Team
Who We Are

Built for Brands
That Want to Stand Out

XO Agency brings together creative direction, content production, digital strategy, web development, and visual storytelling under one roof. Whether a brand is launching, growing, or reinventing itself, our role is to shape its voice, sharpen its presence, and create work that feels relevant across Lebanon and the Middle East.

01Story-first creative direction
02Digital experiences built around strategy
03Fast, personalized online collaboration
Our Vision

Content That Sparks
Emotion and Action

We aim to craft content that does more than catch the eye. It should tell stories, inspire action, and help brands stay ahead in the digital space.

01

Inspire Through Creativity

We create content that sparks emotion, tells stories, and gives audiences a reason to connect with the brand.

02

Lead in Digital Innovation

We evolve with trends and technology, delivering fresh, forward-thinking solutions that keep clients ahead.

03

Build Lasting Brand Impact

Every project is treated as a long-term success story, helping brands grow, connect, and stay relevant.

Our Mission

Purposeful Digital
Solutions With Meaning

Our mission is to empower brands with authentic, creative storytelling that resonates and builds real connections. We deliver purposeful digital solutions that blend innovation, strategy, and beauty — always rooted in meaning, not just aesthetics.

We believe in the power of story: shaping brands that people can feel, relate to, and remember. Each campaign reflects who the brand is and who it aspires to become.

Meet Our Team

The People Behind
XO Agency

Sharbel Berkashi

Founder & Creative Director

Founder of XO Agency with a Master’s in Cinematography from LU, bringing strong visual style and creative leadership to every project.

Louana B.

Web Developer

With 10 years of experience, she delivers high-performance websites focused on functionality, UX, and visual appeal.

Shirley Bouji

Ads Specialist

Specialized in Meta advertising, she creates targeted Instagram campaigns that boost reach, engagement, and brand growth.

Peter Houaiss

Photography & Post-Production

Experienced in event and music photography, film post-production, and known as Lebanon’s first and only certified DaVinci Resolve trainer.

Janine Hayek

Graphic Designer

LCU graduate with experience in bold, effective designs that balance creativity with brand consistency.

Boudy Bteich

Creative Direction

AUL graduate with a sharp eye for detail and a strong creative direction approach across XO projects.

Mirella Lahoud

Content Strategist

With a background in English Literature from LU, she combines language expertise and creative thinking for engaging content.

Pierre Abi Rached

Digital Media & Graphic Design

Specialized in Digital Media and Graphic Design at AOU, bringing fresh perspective and technical skill to XO work.

Rawan Slim

Graphic Designer

Specialized in Graphic Design with a strong LCU foundation, turning concepts into bold and thoughtful visual solutions.

Reine Berkashi

Image Consultant & Creator

Makeup artist, image consultant, and content creator with a detailed eye for beauty, style, and visual storytelling.

Selected Work

Projects Across
Creative Industries

XO’s work extends across podcasts, art events, fashion photography, live event coverage, food shoots, websites, clinics, study centers, and interior brands.

Pam’s Podcast by Pamela Bader D’Art Tabet International Art Meeting Fashion Photography by Rebecca Chidiac Cyberity & Huawei Live Coverage Event Slicy Pizzeria by Ronald Halabi Self Love Clinic by Sylvana Zaarour Liaison Study Center Al Ghina Interiors by Ghina Farhat Cygne SARL Website Design & Development
Let’s Build Your Story

Ready to Stand Out?

Partner with XO Agency to create digital experiences that connect, engage, and drive real results.